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Peilong Ruan is a designer focusing on tangible objects that extend the value of industrial design beyond commercial market.


I believe design could be a method or reference of societal change, for a better world.

09/2023-07/2025

Master of Art in Industrial Design

Central Saint Martins (CSM), The University of Art London (UAL) 



09/2018-07/2022

Bachelor of Engineering in Product Design & Manufacturing

The University of Nottingham Ningbo China (UNNC)

Bachelor’s Degree: Second Class Honours (2:1)

                                                                                                                              

Designer | Intelligent Lighting for Healthy Lifestyle                                                01/2021 & 06/2021

ŸDesigned two intelligent lamps for the healthy living concept. The first smart lamp is combined with a clothes hanger which could react to weather conditions to help users to choose the right clothes to match. The second smart lamp is a table lamp that could remind users to reduce sedentary time by designing the duck's dozing motion.


Designer | Internet Communication based on Animation & emoji                      07/2020-09/2020

ŸCompleted the preliminary research and character design based on emoji usage habits, produced static and dynamic emoji and launched emoji on the school library WeChat subscription number.


Modules:

Master: Methodological and Critical Approaches to Design;  Collaborative practices for Common Good; Industrial design for discourse ; Positioning and Professional Practice;  Self-Directed Design Research

Bachelor: Industrial Design Professional Practice, Design Communication, Materials in Design, User Centred Research and Design, RSA Design Projects, Drawing for Design, Materials and Manufacturing, etc.

Interaction Design

Tangible Objects

New Experience

Design as Medium

Humane Technology

Multidisciplinary

Co-create Process

Design as Method

Anthropology

Use of Narrative

Design to Discuss

Design as Discipline

Philosophical Criticism

Co-Design

Speculative Design

Education:

Research Projects:

Skills:

Illustrator

Solidworks

KeyShot

Arduino

Crafting

Model Making & Painting

Character Design

Lego Architecture

1st Prize, Lego City Competition (UNNC)